The central focus of the Agro-ecotechnology laboratory (AEL) is the dynamic integration of the knowledge culled from the field and laboratory. This amalgamation is being used to accelerate the development and customization of affordable, efficient and sustainable solutions. A cardinal balance of technological and human factors is essential for the transformation of this amalgamation in to viable outcomes. This vision is translated into the driving principle of the AEL lab “linking science and technology with society”.